The Loyalty System Melbourne's Coffee Scene Deserves
Built for Melbourne's discerning cafe culture. QR-based loyalty that keeps your regulars coming back—from laneway espresso bars to Southbank institutions.
My Cafe Loyalty is a QR code-based loyalty program serving Melbourne cafes in the world's most competitive coffee market. Operating in CBD, Fitzroy, Collingwood, St Kilda, South Yarra, and 200+ suburbs, we help Melbourne cafes compete with laneway giants through automated Google reviews (dramatically more visibility), customer analytics, and SMS engagement. Melbourne's coffee culture demands premium experiences—our system delivers without clunky apps. Pricing starts at $49/month with a 14-day free trial.
Why Melbourne Cafes Choose My Cafe Loyalty
Serving independent cafes in the world's most competitive coffee market
Built for Melbourne's Standards
Melbourne customers expect premium experiences. Our QR loyalty system matches your coffee quality—seamless check-ins without clunky apps disappointing your discerning regulars.
Handle the Morning Rush
5-second QR check-ins don't slow your queue. Perfect for high-volume CBD cafes serving 300+ daily customers. Staff verification prevents fraud during peak hours.
Compete with Laneway Giants
Google review automation levels the playing field. Analytics identify weekly vs monthly customers. SMS campaigns bring back lost regulars before they forget you.
Serving Cafes Across Melbourne
Melbourne CBD
Fitzroy
Collingwood
St Kilda
South Yarra
Carlton
Richmond
Prahran
Northcote
Brunswick
Chapel Street
Docklands
Serving all Melbourne suburbs and Greater Melbourne region
Everything Melbourne Cafes Need
Complete loyalty platform built for Australian cafes
QR Code Check-Ins (No App Required)
Customers scan QR code with their phone camera, enter phone number, and earn points automatically. No app download required—much higher capture rate than app-based systems.
Automated Google Reviews
Send automated SMS review requests at customizable visit milestones. Industry-leading open rates, dramatically more reviews. Fully compliant with Google policies—no incentivized reviews.
SMS Marketing (Industry-Leading Open Rates)
Send reward notifications, special offers, and re-engagement campaigns via SMS. Much higher open rates than email. All plans include 50-400 SMS credits/month.
Customer Analytics Dashboard
Track visit frequency, customer lifetime value, churn prediction, and popular visit times. See which customers are at risk of leaving and re-engage them automatically.
Fraud Prevention
Staff managed redemptions. 1 scan per customer per hour limit. Minimal fraud losses.
Customer Portal (Self-Service)
Customers can check points, view visit history, and manage privacy settings at mycafeloyalty.com.au/customer-portal. Reduces "how many points do I have?" questions by 90%.
Transparent Pricing for Melbourne Cafes
Start free, scale as you grow. Google Review automation included on Business+ plans.
Starter
Perfect for corner cafes getting started
- 150 customers (no apps required)
- QR code loyalty system
- Customer analytics dashboard
- Anti-fraud protection
- Ticket support
- Perfect for testing with regular customers
Professional
For busy cafes with steady customers
- 300 customers + SMS engagement
- 150 SMS credits/month (welcome, rewards)
- Advanced analytics (busy times, habits)
- Custom branding colors
- Priority ticket support
- Great for cafes wanting customer engagement
- Coupon auto-applied
Business
For cafes serious about growth
- GOOGLE REVIEW REQUESTS
- 600 customers (perfect for busy cafes)
- 400 SMS credits/month (events/promotions/google review requests)
- Smart review timing
- Priority phone support
- This plan typically pays for itself in increased foot traffic
- Coupon auto-applied
Enterprise
For high-volume single location operations
- Google Reviews + advanced automation
- Unlimited customers (1 location)
- 1000 SMS credits/month (events/promotions/google review requests)
- White-label branding options
- Dedicated account manager
- Full dashboard analytics
- Perfect for high-volume single location cafes
- Coupon auto-applied
Join Melbourne Cafes Using My Cafe Loyalty
From Melbourne CBD to Fitzroy, Collingwood to St Kilda—independent cafes trust us for loyalty & reviews.
What You Get:
- 14-day free trial (no credit card)
- 5-minute setup (print QR poster)
- High customer capture rate (no apps required)
- Dramatically more Google reviews (Business/Enterprise)
- Customer analytics & fraud prevention
📍 Serving all Melbourne suburbs — CBD, Inner City, Bayside, and beyond